Shatora Irby

Shatora Irby is a Senior Creative Director, Fashion Designer, and Stylist recognized for her ability to merge culture, strategy, and storytelling into powerful visual worlds. With a career rooted in both fashion and brand innovation, she leads with vision and creative instinct—crafting narratives that make people feel something real.

Shatora has led creative direction and styling for global brands including Nike, Google Gemini, Adidas, and Victoria’s Secret, delivering campaigns that blend authenticity with edge. Her work spans red carpets, commercials, and digital activations, each reflecting her signature approach: creativity with intention and design that speaks.

Her artistry has shaped some of the industry’s most memorable moments—from styling music icons like 21 Savage and Post Malone to developing high-impact brand storytelling that lives beyond the scroll. Featured in publications like Essence Magazine and seen at events such as the Grammys and ESPYs, Shatora’s influence continues to expand across industries.

As a Senior Creative Director, she thrives on collaboration, bold thinking, and bringing big ideas to life. Every project she touches carries one clear purpose—to create work that connects, inspires, and defines the culture.